e commerce in china

How much will retail sales in China grow in 2019? 21 GMV of China's import e-commerce market 2013-2021 22 Popularity of cross-border e-commerce platforms in China 2017 23 Share of products bought on cross-border e-commerce sites in China 2017-2018, by type 24 Share of online shoppers who purchase domestically and cross-border China 2018 E-commerce consumer demographics E-commerce has been growth fuelled by extortionate rentals on physical retail space, convenience compared to shopping in polluted, congested, vast urban areas & of course, the Chinese propensity for online services in such a digital … “Personalisation has become a popular buzzword when we talk about meeting the demands of consumers and Chinese companies have set the bar high in achieving this to enhance customer experiences. In 2020 over 700 million Chinese are expected to shop online vs. 600 million in 2018. Conversion rate specialists Smarter Click market development director Henry Boyson said: “Chinese e-commerce has seen a massive boom in recent years due, in no small part, to the massively successful and now globally recognised Singles’ Day. For nearly a decade, China's B2B market was ruled by the e-commerce conglomerate Alibaba. “Consumer confidence has been vital to the rapid growth of China’s e-commerce. A highlight of my trip was getting a first-hand look at the exciting e-commerce opportunities that China offers. At the same time, E-Commerce infrastructure has substantially improved in recent years & sales potential appears limitless, however the market remains challenging due to its unique local characteristics. Let us help assess your potential in specific markets, connect you with qualified contacts, or solve a market access problem. Canadian companies looking to export to China should consider the opportunities the country’s online commerce sector presents. Funding and support for international business, alternative formats section of our help page, Getting Paid If You Have A Company In China, Getting Paid When Engaging In Cross-Border E-commerce, Main Considerations For Approaching The Market, Prepare for your entrance to international markets. I encourage Canadian companies of all sizes to explore export opportunities in China, and to consider the tremendous potential that e-commerce represents in the Chinese market. That was an increase of 32.1% compared to data from three months prior to that. “There is a much higher degree of personalisation in Chinese online retail when compared to the West, where customers are expected to search for and purchase individual products themselves. Cross-border e-commerce (CBEC) industry is undergoing major policy changes. The digital environment is a key springboard for Canadian small and medium-sized enterprises (SMEs) looking to enter the Chinese market. Retail Insight Network takes a look at the current and future state of e-commerce in China and what Western countries can do to mimic its success. Plan for the tariffs, sanctions, and export/import controls that you may encounter when exporting abroad. Mobile e-commerce benefits from partnerships with internet giants China saw a rapid development of mobile communication through the WeChat app and social platform Weibo over the review period. Emarketer reports that in 2018 Q1 2017 reports that Chinese national online retail sales of goods and services reached 1.4 trillion. Millions of Chinese are now purchasing foreign products, including those in developing regions, which were unavailable even just a few years ago. We can help you: Led by our Consulate General in Shanghai, the e-commerce team is dedicated to keeping up with the latest policies, trends and developments of China’s fast moving e-commerce landscape, to help you stay ahead of the curve. If you require a plug-in or a third-party software to view this file, please visit the alternative formats section of our help page. Within China, our network of Trade Commissioners can provide you with expert advice - whether you are exporting, investing, partnering in market or considering the market. This not only improves profit margins for retailers but can enhance the speed of deliveries and reduce their carbon footprint. Retail sales in China … This means that the customer experiences a more personalised journey, where everything can be bought in one place, making the online experience ultimately more seamless. Already the world’s largest, China’s e-commerce market has grown by 50% per year since 2011, and is expected to be worth USD$1 trillion by 2019. Emerging middle and affluent classes 3. Cross-border e-commerce (CBEC) – activities of purchasing or selling products via online shopping across national borders – is gaining momentum in China. And for 2019, it is responsible for 16.7% of China’s retail e-commerce sales. Successful market entry requires a well thought-out business model and the ongoing commitment of resources, both financial and managerial, to ensure products are branded and marketed effectively for a Chinese audience, and sold at a profit. It is my hope that this guide will be useful for any Canadian business wanting a better understanding of e-commerce in China, and the opportunities that this online marketplace presents. We use cookies to ensure that we give you the best experience on our website. Through smart consolidation of delivery partners for different retailers, brands are able to ‘share’ some of the core delivery costs. There are the latest updates: The CanExport program is a five-year, $50-million Government of Canada program launched in January 2016 that provides direct financial assistance to small and medium-sized businesses (SMEs) registered in Canada that are seeking to develop new export opportunities and markets, especially high-growth emerging markets. The … The TCS assumes no responsibility for any company, product or service mentioned in this report, nor for any act or omission of any business connected with such products and services. GlobalData's TMT Themes 2021 Report tells you everything you need to know about disruptive tech themes and which companies are best placed to help you digitally transform your business. A deeper relationship between our two countries will unlock the untapped potential in our commercial ties, grow the prosperity of our middle class, and create new opportunities for Canadian businesses of all sizes. I recently had the pleasure of conducting a six-day visit to China. In China, it's about 16, 17%. General regulation of e-commerce in China – FAQs . 2. e-Commerce in China. Aldi market share in the UK – Growth of the grocer. E-Commerce in China. The rapid expansion of e-commerce in China has grabbed headlines around the world and reshaped the business landscape for both foreign and domestic firms. The China e commerce market is the largest in the world with a volume of 1.94 trillion USD in 2019. However… To acquire access to mobile users, mobile e-commerce retailers have established partnerships with key internet players to increase their traffic. For Canadian SMEs interested in doing business in China, the TCS encourages you to visit the Canadian SME Gateway. The company also forecast Chinese retail e-commerce sales to maintain its strong growth through to the end of its forecast in 2023. This year alone, the company has partnered with Italian fashion house Prada Group to open an authorised flagship store on its platform, introduced a new supply chain innovation initiative as part of its Retail as a Service strategy and is using artificial intelligence (AI) driven retail solutions to enhance health technology company Philips’ flagship store performance. This boundless retail concept would see the merging of content commerce, social commerce and AI, to produce shopping experiences that would seamlessly join the online and offline. Source Statista; Retail e-commerce sales in China from 2016 to 2022 (in million U.S. dollars), projected an incremental rise in sales figures over this 6-year period. While the Civil Code is a comprehensive code regulating quite a lot of matters with regards to civil relations, it does not regulate all aspects of any specific matter. Canadian companies seeking for export support are also encouraged to look at CanExport program. Founded in 1999, the five billion U.S. dollar company is currently the largest public company in China. The other point to note is that Singles’ Day has remained – well – a single day, whereas Black Friday and Cyber Monday have merged into a somewhat chaotic month-long discounting splurge,” concluded Boyson. This year’s edition provides expanded coverage on topics such as managing online business risks and protecting intellectual property. The Honourable François-Philippe Champagne Minister of International Trade, Embassy of Canada in China: Beijing Consulate Generals: Shanghai, Guangzhou, Chongqing, Hong Kong Canadian Trade Offices: Shenyang, Qingdao, Nanjing, Wuhan, Chengdu, Shenzhen, Xi’an, Xiamen, Hangzhou and Tianjin. Early e-commerce in China tended to focus on low value, fast moving items but the growth in disposable income in the region has created a new type of shopper and higher-end retail has become a significant growth area. Digital commerce players continue to innovate and recalibrate. The Canadian Trade Commissioner Service (‘TCS’ www.tradecommissioner.gc.ca) with its network of resources in China, including a dedicated team focusing on e-commerce, is available to Canadian companies interested in learning more about the topics presented in this guidebook. And in June this year, retail e-commerce spend in China for 2019 was said to increase 27.3% to $1.935 trillion – making up 36.6% of total retail sales, according to digital data and research company eMarkter. Issues surrounding the safety of domestic products have pushed consumers to look abroad for brands with a strong reputation and a focus on quality. It also adds new chapters on using social media tools to build brand awareness and features Alibaba business solutions tailored to Canadian SMEs. Get access to export-related information and join our mailing list. One way to think about it is 83% of the market is still open, and it's a massive market. Access useful information and reports on markets and sectors abroad. For a copy of this document and for more information about Hong Kong, please contact the Trade Commissioner Service at the Consulate General of Canada in Hong Kong and Macao at the following address: The TCS strongly recommends that readers obtain independent legal, financial and related forms of professional advice prior to acting upon information in this report. For Canadian SMEs interested in doing business in China, the TCS encourages you to visit the Canadian SME Gateway, which provides content on: Twitter: @CanadaChina/@CanadaChineYoutube: Canadian SME Gateway to China YouTube Channel/Chaîne YouTube du Portail des PME canadiennes en ChineLinkedIn: Doing Business in China LinkedIn Group/Compte LinkedIn Faire des affaires en Chine Facebook: Canada’s International Trade-Global Affairs Canada Facebook page/Page Facebook : Le commerce international du Canada-Affaires mondiales Canada. Rapid urbanization 2. By the end of 2015 it has also overtaken US and EU in actual online revenues. Augmented reality shopping and 360-degree virtual reality panorama were introduced a year later to bring interaction to the consumers shopping at home. With its expert market knowledge, local contacts and on-the-ground support throughout 15 points of service in China, the Canadian Trade Commissioner Service is eager to help our SMEs navigate this marketplace and make informed business decisions. You are encouraged to review the preview of this guide. A powerhouse in convenience and personalisation, the People’s Republic of China is dominating the e-commerce market with big players such as JD.com and Alibaba. To get a full copy of the guide, contact the E-Commerce team in China. With around 632 million internet users, China is the fastest-growing and largest e-commerce market in the world. For specific questions, the TCS in China can be contacted at InfocentreChina@ international.gc.ca. CanExport is open, with few exceptions, to all industry sectors. This has resulted in a major shift in product focus of the biggest retailers.”, Boyson added: “In terms of what other nations can do to mimic the success of Chinese e-commerce, the personalisation of a customer’s journey is certainly something that needs to be taken more seriously in the UK and other countries. According to research conducted by Daxue Consulting, e-tailing accounted for 11 percent of total retail sales of consumer goods in 2015 and is estimated to reach 15-18 percent by 2020. JD.com is its main competitor, and also owns the online grocery business Yihaodian, formerly owned by Walmart. In this issue of China Briefing Magazine, we cover the current laws pertinent to the e-commerce industry in China, as well as introduce the steps involved in setting up an online shop in the country in order to help provide foreign investors with an overview of the e-commerce landscape in China. To help you grasp the volumes and the competition in the Chinese e-commerce landscape, here are the current top 10 leaders of e-commerce platforms in China in 2020 and their estimated monthly traffic … The e-commerce platforms are numerous and tend to be refined more and more in China. If you have any specific e-commerce related inquiries or need more information about e-commerce in China, please contact us at: infocentrechina@international.gc.ca. A key factor behind China's e-commerce boom is the extensive digital payment infrastructure led by Alibaba's Ant and Tencent's WeChat. Get introduced to the right people, and connect with potential business partners and clients by participating in a trade mission or event. A lot of Chinese retailers build their own tech systems from scratch to improve their ability to personalise shopping experiences and then make the most of big data to study customers and make decisions at hyper-speed. 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